Leading Games Media Publisher Introduces New Website Concept that Connects
Millions of Social Media Users with Updated News, Reviews, and Commentary.October 17, 2011- Beverly Hills, CA- EGM Media, LLC, the publisher of Electronic Gaming Monthly magazine in print as well as EGMi: The Digital Magazine for iPad, browsers, and Facebook, has announced the beta launch of the company's new EGMNOW.com website catering to gaming enthusiasts and delivering up-to-the-minute updates of the latest news, reviews, commentary, and interviews with the biggest names in the industry.
EGMNOW.com is fully integrated within existing EGM-branded social media pages and applications that currently have an aggregate following of more than 3.5 million readers. Connecting these users (a nd, by extension, their friends) directly with the new EGMNOW.com website provides an even greater depth in coverage and also to generate a tremendous level of user engagement.
"EGMNOW.com has been designed to build upon the nearly 25-year legacy of the EGM brand and deliver dozens of news stories daily in a format that is seamlessly integrated within our tablet and social media assets," explained Steve Harris, Publisher of EGM. "By developing the site in this way we've already seen a level of reader engagement and interaction that rivals the biggest sites serving the gaming industry. Our millions of readers will still receive the updates they've requested, but now ca n receive a n even greater level of information with these alerts."
EGM boasts a strong readership profile across its social media assets, with more than 55% of users between the ages of 18-34, and more than 88% male. Furthermore, nearly three-quarters play games for more than 8 hours a week, and more than half own a minimum of 20 games (with nearly 30% owning more than 50).
"The integration of this social media strategy is just the next step in extending the brand's reach," Harris said. "In the weeks ahead we will be introducing new web and digital products - including mobile applications that are integrated into the new site and provide even greater user flexibility in following their favorite games - all created to allow our valued partners to reach a community of millions of gaming enthusiasts in ways that no other publisher can offer." The new EGMNOW.com website is now accessible at www.egmnow.com. An enhanced version of EGMi: The Digital Magazine is accessible via the new EGMNOW.com website as well as a full newsstand available at www.egmmag.com. For information on how you can connect with one of the largest and most active communities of gaming enthusiasts, contact Jeffrey Eisenberg, NationaI Advertising Sales Director, at jeisenberg@egmnow.net.
For editorial inquiries, contact Brandon Justice at brandon@egmnow.net.


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